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SEO

Search Engine Optimization (SEO) refers to a process of increasing the quality score of a website and attracting better leads. This differs from Search Engine Marketing (SEM) as it attracts users primarily through organic reach, which are unpaid results.

Why SEO?

- Maximize organic reach

- Make your site more user friendly and customer orientated

- Reach the front page of search engines without a hefty budget

- Generate quality leads for your business

- Focus on Key Performance Indicator results that convert and benefit a desired ROI, rather than generic traffic